2015 SEO Strategies and Tricks Used to Optimize Niche Blogs
Establishing a niche blog might be easy, but making it authoritative in the competitive online world is a daunting task. Here are some SEO tips that that you can use to add value to your niche blog without spending a fortune or hiring a professional search engine optimization expert.
Use Hummingbird-Friendly Keywords
Incorporating keywords in your blog’s content will still help generate organic traffic from various search engines. However, you need to look for wide niche-specific word combinations to achieve maximum results. One of the best ways of doing this is by looking for conversational phrases that the target audience is more likely to use when searching for your services online. For instance, instead of just using “flowers” as a keyword, go a step further and try using other phrases such as inexpensive flower arrangement, valentine’s bouquet, and professional flower delivery services.
Professional providers of SEO services advises bloggers to group keywords into three different categories namely; transactional, navigational and informational. For informational words, come up with educational content then link it to your services or products. Navigational words or queries should resonate with your brand or product name while transactional words should have a commercial intent such as discount, deal, buy coupon e.t.c.
Focus more on Few Hard-Earned Links
It is more valuable to get multiple links from several niche authority sites than thousands of single links from second-rate sites and blogs. Get editorial links from various media platforms or publish articles in authoritative third party sites. You need to first fully to understand needs and expectations of the audience to find a topic that suits them best.
Broken link building is another golden strategy that you can use to get more links. It entails looking for broken links in various authoritative niche sites and requesting the administrators to substitute them with your links.
Co-Citation link is another tested and proven trick that you can use to get quality links. Every time your blog or link appears alongside other similar web resources and competitors, Google interprets that your company is related. Lucky you if the web resources are already considered authoritative by Google as it will automatically change its perception in regard to your blog and improve its ranking.
Share Posts on Social Media
Social media is one of the best sources of traffic. Posting links to your blog on your page or profile will help you get more traffic and followers.
Use this SEO tips to increase your online presence.