Top 6 SEO Tips for any Website
SEO (Search Engine Optimization) is the most important part of the growth of any business or website. A website without ranking in Google is just useless however it belongs to a multinational company. SEO is the backbone of any website. But at the same time, sometimes SEO will also affect negatively on our website, so we should avoid those negative tactics while doing SEO & follow these rules
- Speed Up your website:
- Keyword Research:
Keyword Research is the first thing you should do for your website. Keywords should according to your website niche & your business. There are two types of keywords
- Short Tail Keywords
- Long Tail Keywords
Keyword selection is a process where you define your target audience according to your niche. There are a number of keywords searching tools, you should use like “Google Keyword Planner” & “Keyword Revealer”. By using these tools, you can also check your keywords strength, per month searches & competition on them. Keyword searches is more important because your whole ranking depends upon your keywords which you will also use on your Meta tags as well as in page content. Some people only focus on short tail keywords, that’s a bad practice. You should use long tail keywords as well as by using the short tail keyword.
- Content Marketing:
Content marketing takes part a vital role in ranking. When you have a mixture of inbound no follow as well as do follow links then it takes part a good impression on your website in terms of ranking. You can outreach a number of relevant blogs for your website & post guest posts on them with high rich content. Content marketing not also effect on your website but also gain web searches & traffic for your site.
- Meta Tags:
Meta Tags always have importance for any website. Meta Tags includes Title, Meta Description & Meta Keywords. These things not only effect on ranking but also increase the CTR (Click through Rate) for any website. Try to make Meta tags always relevant to your website, because it’s the first thing user can see.
- Link building:
Link building is a science, which we define as “put our links to our websites”. Link Building is the most important thing for any website. It also plays a vital role in website ranking in search engine. Google loves those sites who gain links from high authority sites. There are a number of techniques we use for putting links to other sites.
- Blog Commenting
- Social Bookmarking
- Web Directory Submission
- Guest Blogging
- Business Listing
- Profile Listing
- Free Blogging
- Infographics Submission
A lot of other ways are also adopted for link building. While putting our links to other sites we should check these factors of target website
- DA (Domain Authority) - Should more than 30
- PA (Page Authority) - Should more than 20
- Spam Score – Should less than 3
- Related Niche
- TF/CF (Trust Flow/Citation Flow) – Should more than 0.50
Linking out sends trackable traffic, it makes your site a more valuable and scalable resource.
- Social Signals:
Nowadays, Social Media Marketing becomes an important industry for gaining more traffic & it also effects on search engine ranking. Google ranks top those sites those having more social signals. A number of platforms we use for social media marketing.
- Google Plus
According to a research, now 70% Business’ are online now & this rate increase rapidly. SEO (Search Engine Optimization) becomes a vital part of any website & business.